Sony Group Corporation and Honda Motor Company have announced a new joint venture to develop, build, and sell electric vehicles. Sony will develop the mobility service platform and Honda will manufacture the first model. The plan is for sales to begin in 2025, and Sony and Honda have left open the possibility of adding other partners to this venture.

Two Japanese Giants Come Together To Take On Tesla

Honda built its first electric car all the way back in 1998, long before Tesla even existed. But the only BEVs made by Honda today are the Clarity Electric and the e subcompact. Meanwhile, Tesla now owns the largest share of the global BEV market. Honda has some catching up to do, so it makes sense for them to team up with Sony in an effort to build more electric cars.

There was once a time when Sony dominated the global consumer electronics market. They have now lost much of their market share to rivals such as Samsung and LG. Despite that, Sony still has a plethora of technology usable in electric vehicles. Also, like Apple, Sony has begun developing an electric car. But they need help in building the car, and that is why a joint venture with Honda makes sense.

Related: Sony Wows CES With Vision-S "Skateboard" EV Concept

Honda Already Has An EV Joint Venture With General Motors

Back in 2020, Honda and General Motors signed an agreement to build EVs in North America. The two companies agreed to develop two all-new Honda EV vehicles using GM's EV platform and batteries. Assembly of these two new Honda EVs would then take place at a GM factory in North America.

Related: 15 Things You Should Know About Sony's Electric Concept Car

The EV business is still early in its development stage. So it makes sense for companies to join forces and combine their individual strengths to design and build EVs in the most cost-effective way. Sony has the type of technology needed to build a modern EV. But Sony does not have any experience in building cars. Honda does have experience in building cars, along with existing factories with production capacity. So a collaboration between these two companies makes sense. There will likely be more collaborations like this between automakers and tech companies as the EV market continues to grow. For example, Apple is currently in talks with legacy automakers about having them build the upcoming Apple car in one of their factories.

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